Tim Cusack's Blog
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TEXT and EMAIL vs. TONE and SOUL

Just like keeping a favorite letter, sometimes I keep a favorite voice mail just to hear it a few more times. I’m listening to the words, but more importantly, my soul hears the tone, the emotional inflection behind those words. For me there’s no match when it comes to voice versus text or email.

I know. I get it. Sometimes it’s easier, faster and more efficient to communicate by sending a text or an email. Remember, however, your text email – the printed type – is the same from your phone or computer keypad as everyone else in the world. There’s nothing unique about it – just typed words.

Communication experts claim that when people are face to face, the queues of reading another person are 55% body language, 35% tone of voice, and only 10% the words we say. If this is true, that helps me make sense of why I feel so empty after communicating with people (friends) over time by just a text or email. I’m missing out on 90% of what’s really being communicated. Intonations and vocalization add content and meaning. I need the tone! If I get a real voice then I’m at 45% chance of reading the other person correctly. I guess I would love to see the body as well. That’s another discussion about Skype.

The second I hear your voice, it carries with it parts of the soul. I’m just asking for the voice, the tone over a text or email. I feel like I’m missing out on the opportunity to care for someone who needs to be listened to; who has the need to get out some pain, worry, anxiety; or, they may want to celebrate good news. Whatever it is, by just writing it, it will never by heard out loud.

I received a lovely email the other day. It basically communicated to me that I had helped enhance a company’s project. The employees loved what I had done for them. This email was completely unexpected. I felt appreciated as I read the feedback. But I still wondered, what if she had called? What would it have been like to hear her say these same words? So, I called her back and left a voice mail, thanking her for the email. My tone was sincere, appreciative. I was honored to be working for them. I could not email or text what I communicated by my tone. I also know, she will be hearing my voice. The voice that can only come from you, the voice that is as unique as every snowflake, as every soul.

Coming Soon: More evidence on using voice over text and email.

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Tim has launched WorkTribe Dynamics to help companies understand their employees so they can be empowered to succeed. Would you like to learn more?

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